Small Business Multitasking
Mar 28, 2020
By Sylvie Poitras
As a small business owner, it makes sense that you have to multitask. After all, you are the one doing everything. It is important to understand that it’s OK to multitask, but in order to feel productive, you also have to finish tasks.
We all have a list of tasks we have to do every day, some of those are: answering emails, answering the phone, making calls, placing orders (if applicable). You also have a list of projects you are working on or would like to start. If you keep multitasking all day long, reacting to events that take place, going as fast as you can, without having any type of schedule, at the end of the day, you will feel like you didn’t accomplish anything.
“It is a mistake to think that moving fast is the same as actually going somewhere.” Steve Goodier
Even if you “go-go-go” all day without stopping, going as fast as you can, it doesn’t mean you will get things done. Look at this way, lets’ say your house needs cleaning and tidying up.
Scenario Number 1
You start with the basement then you bring something to the living room, you spend the next hour cleaning up in the living room. You go to the kitchen to have lunch and then you start taking care of something there. At the end of the day, you got a little of this and a little of that done but nothing is finished, and you feel like nothing got done.
Scenario Number 2
You start with the basement then you bring something to the living room, you set it down and go back to the basement. You go up to the kitchen to have lunch and back down you go. At the end of the day, you got so much done in the basement. It may not be done but you can certainly see the difference and you feel like you accomplished something.
You have to take the same approach with your business. As a small business owner, the “To Do” list will never disappear and the “New Projects” list will not either. I know that many of you have to answer the phone but sometimes, it pays to let the answering machine pick up.
Schedule time for your tasks, either specific times or by the number of hours: emails 2 hours, social media 1 hour, marketing 1 hour, project 1 hour, etc. Or AM for emails, calling clients, social media and marketing; afternoons for projects.
By scheduling tasks, you have a better chance of getting ahead in your work and finish your day feeling like you accomplished something.
"We are judged by what we finish, not by what we start." – Anonymous